Loreal Elvive Color Protect Shampoo 400ml

The science of coloured hair
Repeated washing, sun exposure, pollution and external aggressions can make coloured hair more sensitive. With time colour fades, losing its shine and intensity.

The secret to colour protection
The

Loreal Elvive Color Protect Shampoo 400ml has created a formula that acts on 3 Dimensions of colour – Intensity, Luminosity, Reflection:
1 Maintains Colour Intensity: The new Colour-Seal Elixir™ has been developed to intensively condition, to help protect colour from fading and preserve its intensity.
2 Protects Hair: The formula enriched with UVA/UVB Filters protects coloured hair from external aggressions. Hair looks full of life.
3 Prolongs Radiance: The formula with Concentrated Nourishment intensely nourishes the hair and smoothes its surface. Shine is revived and radiance is prolonged.

Proven results
Intense, radiant colour: up to 80% of colour radiance maintained after 28 washes*
Britain’s No. 1 for coloured hair**
*Instrumental test after application of shampoo, conditioner and Extraordinary oil for coloured hair.
**Shampoo and conditioner unit sales.

Expert Care for Every Haircare Need

Pack Size: 400ml

Up to 80% of colour maintained after 28 washes
With colour seal-elixir + UVA/UVB filters + concentrated nourishment
Maintains colour intensity
Protects hair
Prolongs colour radiance
Coloured hair

Ingredients of Loreal Elvive Color Protect Shampoo 400ml

Aqua / Water, Sodium Laureth Sulfate, Dimethicone, Coco-Betaine, Glycol Distearate, Sodium Chloride, Guar Hydroxypropyltrimonium Chloride, Cocamide Mipa, Tocopherol, Sodium Benzoate, Sodium Cocoate, Sodium Hydroxide, Ethylhexyl Methoxycinnamate, Salicylic Acid, Poly(Linseed Oil), Benzophenone-4, Benzyl Alcohol, Benzyl Salicylate, Linalool, Alpha-Isomethyl Ionone, Carbomer, Geraniol, Butylphenyl Methylpropional, Citronellol, Methyl Cocoate, Citric Acid, Hexylene Glycol, Hexyl Cinnamal, Parfum / Fragrance, Please check back of pack for up to date ingredients

Preparation and Usage:

Directions for Use: Work through the lengths of your hair, right to the tips, and then rinse. Follow with Colour Protect Conditioner, or for even more care and protection, try Colour Protect Masque.

Recycling Info: